About Us – CTA (2024)

CTA is owned and operated by Paul and Lori Patton who bring nearly 50 years of combined experience to CTA’s core team. Under their leadership, CTA is able to provide the latest advances in application development and IT support, customized call flows, training platforms, high quality call center management, quality assurance teams, and unparalleled client support. With this infrastructure in place, CTA is able to transcend industries and successfully meet diverse client needs. Just walk around our facility and meet our people, you will see how different CTA is from other call providers.

Our Client Centered Approach

CTA’s partners have an open door policy. We keep open communication with each of our clients and they are always welcome on site anytime calling is taking place. We don’t treat our campaigns like vendor relationships, they are truly mutually beneficial business partnerships.

We do not have a one size fits all call center. We are focused on providing the best possible service for each partner based on their goals for their business. This includes realtime and routine automated reporting based on the metrics that are most important for you! For some this is lightning fast first call resolution and incredible customer satisfaction scores – we have you covered here! For some, it is abandonment rate or close percentage. We are happy to evolve our systems and processes to fit you and your company!

About Us – CTA (1)

Services & Products

Telemarketing

CTA offers high quality voice services for inbound and outbound calling. We specialize in sales, customer service, appointment setting, and more.

Text, Chat, & Social

Reaching your customers where they are and resolving their issues in the first contact is of primary importance. Whatever your needs are for your business we can meet them with creative and efficient solutions to reach your customers or potential customers.

Custom Training Platforms

From hire to first call, the techniques learned will stick with a new agent throughout their journey. CTA develops a new training platform for each client using proven techniques to have agents performing at a high level with their very first contacts.

System Integration & Software Development

CTA has a talented team of dedicated developers that can build, manage and maintain systems to suit each customers needs. If you can dream it we can make it a reality for your business.

Realtime and Routine Reporting

Whatever your key metrics are, we want to make those available to you through incredible realtime and routine reporting. Maybe you are most focused on close percentage and sales per hour – that will become our focus and we will tailor all of our processes around those goals.

“For my first time out using a call center for sales… I can tell you that I was thoroughly impressed with the professionalism that Paul and Lori have with their team. They bent over backwards to make sure everything was to the standards I wanted before they were even allowed to go to work for me. All I can say is if you are looking for that edge in the call center arena, no need to look any farther than CTA.”

John Anfinson

Former President & CEO, Better Business Bureau Southwest Missouri

I have worked with CTA over the last three years and have been completely satisfied with their planning and execution of our company sales plans. They are dedicated to meet and adjust to exceed metrics. This is all a part of their win-win strategy for both us and them. We grew from the initial test of one campaign and now have four campaigns in the site. I look forward to growing more within CTA.

Howard Kitchen, CMCA, AMS

Regional Vice President of Resort Operations Bluegreen Corporation

It is with enthusiasm that I get to recommend to you the outsource telemarketing services at CTA. We used CTA’s inbound sales and customer service outsourcing services for over 10 years and during that time, the whole team felt more like a part of our company than an outsourcing vendor. Our cares, concerns, goals, and customers became their own and they went above and beyond to increase our bottom line and preserve our reputation with our clients and customers.

Doug Lurvey

Owner & CEO Interactive Hotel Solutions, INC.

For 10 years now, it has been a blessing to us to have a branch of our company, even though outsourced, that understands the call center business and allows us to focus on our own strengths outside the call center. I am fortunate to meet with CTA at least once a month, face to face, to catch up on areas of the business and see that we are both striving to meet the same company objectives. CTA’s family oriented culture has allowed them to receive raving reviews from their own employees which I think goes a long way in saying who they are.

Jeff McDaniel

Vice President, Sales & Operations - Search Marketing at Hotelplanner.com

I would like to express my appreciate to CTA for the call center services provided to Audrain County Health Department (ACHD) during the COVID-19 pandemic. The level of professionalism of your agents that managed client calls was outstanding. We had zero complaints from our clients and staff. The process was seamless for our clients. We receive many comments on how empathic and kind your agents were. CTA clearly modeled and fulfilled our promise of Client-First Care.Your ability to pivot in response to the ever-changing status of the pandemic in Audrain County allowed us to focus on slowing the spread of the virus and vaccinating surrounding communities. We had complete confidence your team to deliver accurate COVID-19 information to callers and on numerous occasions your team took the initiative to reach out to the health department to offer suggests and ideas on how to best respond to client calls. We appreciate you being so proactive.Your team successfully integrated our online COVID-19 vaccination scheduling tool and managed multiple appointments every day. Assisting us with reaching out to individuals to schedule rush vaccination appointments to prevent wastage of the vaccine was a valuable service.CTA became a trusted partner to ACHD at a critical time in our history of caring for the residents of Audrain County. We are grateful for the personal attention given to the needs of our public health department and without hesitation would engage your services again.

Craig Brace

FACHE Audrain County Health Department Administrator and CEO

Our Company Cultures

Family First

Care About Others

Integrity

Professionalism

Knoweledge & Skills

Accountability

Positive Attitude

Respect

Take Pride

Determination

Committment

Creativity

Family First

Care About Others

Integrity

Professionalism

Knoweledge & Skills

Accountability

Positive Attitude

Respect

Take Pride

Determination

Committment

Creativity

About Us – CTA (2024)

FAQs

What is a good call to action statement? ›

Types of CTAs

Examples include "Sign Up for Our Newsletter" or "Download Our Free Ebook." Sales: These CTAs encourage users to make a purchase or transaction, driving direct sales or conversions. Examples include "Buy Now" or "Add to Cart."

What is a CTA instead of contact us? ›

Conversions Are Initiated with an Eye-Catching CTA

A conversion is usually initiated with a Call to Action (CTA). A CTA can also be many different things, but in short it is the actionable language that is used to tell the website user what you need/want them to do to take the next step.

What do you know about CTA? ›

A call to action (CTA) is a prompt on a website that tells the user to take some specified action. A call to action is typically written as a command or action phrase, such as 'Sign Up' or 'Buy Now' and generally takes the form of a button or hyperlink.

What is CTA in description? ›

A call to action (CTA) is a prompt on a website that asks users to perform a specific action like signing up for a newsletter, downloading a demo, or buying a product.

What is an example of a call to action speech? ›

"What I want you all to know is just because something doesn't go our way at times and we don't achieve our goals on this round of things, that's not an excuse because life goes on; keep working hard. That's my message: If you work hard enough as long as you're willing to put forth the effort - anything can happen."

What should a CTA do? ›

What is a call to action (CTA)? A call to action (or CTA) is a text prompt designed to inspire the target audience of a marketing campaign to take a desired action. For example, a call to action can encourage people to click on a link, leave a social media comment, visit an online store, make a purchase, etc.

What are the contents of a CTA? ›

A call-to-action (CTA) is a concise prompt on your website, email, or other content that encourages visitors to take a specific action, further engaging with your brand. To be impactful, a CTA should clearly communicate the benefits or outcomes of taking immediate action.

What is CTA experience? ›

We are the leading professional body in the United Kingdom concerned solely with taxation. Admission to membership requires success in the Chartered Tax Adviser (CTA) exams held every May and November, together with the ability to demonstrate three years' relevant recent professional experience.

What is CTA in resume? ›

However, many candidates fail to end their cover letter with a strong call-to-action (CTA) that prompts the recruiter to take the next step. A CTA is a clear and compelling statement that tells the reader what you want them to do and why they should do it.

Why are CTAs important? ›

A call to action is an important aspect on any webpage. Call to action links and buttons act as signposts telling users what they need to do next. Without clear CTAs, users may struggle to see the route to buying a product or signing up for a service.

What is a CTA comment? ›

A call to action (CTA) is a marketing term that refers to the next step or the action that the marketer wants the consumer to take. Calls to action can be as direct, such as a button that says "Buy Now," or a softer CTA such as "Read More."

Which of the following is a good example of a call to action? ›

Some of the most common call to actions include “shop now,” “add to cart,” “learn more,” “sign up,” etc.

What is an example of a call to action in an essay? ›

Words like “now,” “instantly,” “limited time,” and “today” are a good starting point but are best supplemented with urgent imperatives like “seize,” “gain,” and “access.”

What is an example of a call to action in literature? ›

It's a desire or a want that tempts them to leave their comfort zone and head into the unknown. Losing Someone/Something – Katniss Everdeen taking her sister's place in the Hunger Games is her call to action. This call can range from book to book as there is a lot of things that one can lose.

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